Cookie Policy

This Cookie Policy explains how Sampreeth Lingaraju uses cookies and similar technologies on this website to enhance your experience and analyze usage.

1. What Are Cookies?

Cookies are small text files stored on your device when you visit a website. They help websites remember your preferences, analyze traffic, and provide personalized experiences.

Note: As a marketing operations professional, I understand the importance of transparent data practices and give you full control over your cookie preferences.

2. Types of Cookies We Use

Necessary Cookies

Essential for website functionality and cannot be disabled.

• Session management and security
• Cookie consent preferences
• Basic website functionality

Analytics Cookies

Help understand how visitors interact with the website.

• Google Analytics (_ga, _ga_*)
• Page views and user behavior
• Traffic sources and demographics
• Website performance metrics

Marketing Cookies

Used to deliver relevant marketing content and measure campaigns.

• LinkedIn Insight Tag
• Email marketing pixels
• Conversion tracking
• Retargeting and remarketing

Preference Cookies

Remember your choices and provide personalized features.

• Language and region preferences
• UI customizations
• Form data persistence

3. Third-Party Services

Google Analytics

Provides website analytics and insights.

Cookies: _ga, _ga_*, _gid

Retention: 2 years (Analytics), 24 hours (Session)

Privacy Policy:Google Privacy Policy

LinkedIn Insight Tag

Tracks conversions and enables LinkedIn advertising.

Cookies: li_sugr, lidc, UserMatchHistory

Retention: Various (90 days to 2 years)

Privacy Policy:LinkedIn Privacy Policy

4. Managing Your Cookie Preferences

How cookies are set on this site

• Most visitors (including Australia): analytics and advertising cookies are on by default. You can turn them off at any time with Cookie settings in the footer of every page, then Decline. Your choice is remembered on that device.
• Visitors in the EU, EEA, UK and Switzerland: a banner asks for your consent first. Until you choose, Google Analytics runs in consent mode, which sends anonymous, cookieless measurements only, and no advertising cookies are set. You can change your mind at any time with Cookie settings.

Essential cookies (security, bot protection and remembering your cookie choice) are always on, because the site needs them to work.

Browser Settings

You can also manage cookies through your browser:

• Chrome: Settings → Privacy and security → Cookies
• Firefox: Preferences → Privacy & Security → Cookies
• Safari: Preferences → Privacy → Cookies
• Edge: Settings → Cookies and site permissions

Important: Disabling certain cookies may limit website functionality and affect your user experience.

5. Legal Compliance

GDPR and UK GDPR (EU, EEA, UK)

• Consent before any non-essential cookie is set
• Clear information about cookie purposes
• Easy withdrawal of consent through Cookie settings

Australian Privacy Act

• Analytics and advertising cookies are used on an opt-out basis, disclosed in this policy and the Privacy Policy
• You can opt out at any time through Cookie settings

CCPA Compliance (California)

• Right to opt-out of data sales
• Transparent data collection practices
• Non-discrimination for privacy choices

6. Cookie Retention Periods

Cookie Type	Retention Period	Purpose
Session	Browser session	Essential functionality
Analytics	26 months	Website analytics
Marketing	90 days - 2 years	Advertising and tracking
Preferences	1 year	User preferences

7. Questions About Cookies

If you have questions about our cookie practices or need assistance with your preferences, please contact:

Sampreeth Lingaraju

Marketing Operations Consultant

Melbourne, Australia

[email protected]

8. Policy Updates

This Cookie Policy may be updated to reflect changes in technology, legal requirements, or service offerings. We will notify users of significant changes through website notifications or email.