Marketing Ops with Sam

Hi, I’m Sam.

Sam Lingaraju. Never lose a lead to a slow reply again.

I build AI agents that reply to your leads in a minute, book the meeting and tidy up your CRM afterwards. Your sales team gets the calls, not the copy-paste. People at Formlabs, Adobe and Apple have worked with me.

Book a call
Sam Lingaraju in a navy turtleneck, lit by violet studio light

Most AI sits in a chat box, waiting for someone to type.

Waiting around.Mine picks up the phone.

  1. A lead comes in
  2. Agent qualifies it
  3. Called in 5 min

Agents that don’t clock off.

A lead fills in your form after you’ve logged off. My agent hasn’t. It texts them a booking link straight away, and if they haven’t picked a time by morning, it rings them as soon as your business hours start.

Sam Lingaraju smiling and pointing
New lead, after hoursRunning
  1. 01Form submitted after hours✓ Done
  2. 02Texts back a booking link✓ Done
  3. 03Lead picks a time, or…✓ Done
  4. 04AI agent calls when you open✓ Done
  5. 05Meeting booked, CRM updated✓ Done
Run complete

Sound familiar?

You don’t need more leads. You need the ones you already have to stop leaking out between your form, your CRM and your sales team.

“Who called this lead back?”

Nobody. It came in on Friday at 4:55pm and sat there all weekend.

Sales says the leads are rubbish.

Marketing says sales never follows up. Both are holding a spreadsheet as evidence.

One number, four dashboards.

“How many leads did we get last month?” takes a meeting to answer.

The CRM is a museum.

Full of contacts from 2019, owners who left, and a field called “Notes 2 FINAL”.

Fix the plumbing.

The pipeline follows.

  1. Attract

    Paid media and tracking bring the right people in.

    • Google Ads
    • Meta
    • Campaign Manager 360
  2. Capture and nurture

    Forms, scoring and journeys keep leads warm.

    • Marketo Engage
    • HubSpot
    • Adobe Campaign
    • Braze
    • Customer.io
  3. Qualify and route

    Clean records reach the right owner in minutes.

    • Salesforce
    • Dynamics 365
    • Zoho CRM
  4. Automate with AI

    Workflows and agents do the repetitive work.

    • n8n
    • Zapier
    • Make
    • Claude
    • ChatGPT
    • Copilot
  5. Measure

    One set of numbers, wired to the source data.

    • Google Analytics
    • Adobe Analytics
    • Looker Studio
    • Power BI
    • BigQuery
    • Google Cloud

Reports feed the next campaign, and the loop starts again.

Logos are the tools I work in. No partnership or endorsement implied.

What comes after automation

Meet the night shift.

These are the always-on agent platforms I work with. I help you build agent systems on them, inside your business and your workflows. They run on their own, and always ask for your approval before acting on anything that matters.

The platforms I build agent systems on, inside your business and workflows.

Your business at the centre, connected to Grok Bot, Dots, Scout and Muse, each with what it can do, and an approval step around the centre. YourbusinessAlways asks for your approvalGrok BotxAIOwn cloud computerSigns into your toolsFinishes multi-step jobsDotsOpenAIWorks to a goalOwn computer and browserWatches connected appsScoutMicrosoftAcross Microsoft 365Its own identityInside your permissionsMuseMetaLong-running tasksOwn cloud computerWorks while you’re away Your business connected to Grok Bot, Dots, Scout and Muse, each with what it can do. Always asks for your approval. YourbusinessGrok BotxAIOwn cloud computerSigns into your toolsFinishes multi-step jobsDotsOpenAIWorks to a goalOwn computer and browserWatches connected appsScoutMicrosoftAcross Microsoft 365Its own identityInside your permissionsMuseMetaLong-running tasksOwn cloud computerWorks while you’re awayAlways asks for your approval

How I build autonomous agent systems.

It’s agentic engineering, not vibe coding: the agent does the work on its own, and you stay in charge of every decision that counts.

  1. You set the goal

    We agree the outcome, the tools it can use, and where it has to stop and check with you.

  2. It runs on its own

    No one watching a screen. It works day and night, inside the permissions you gave it.

  3. You approve what matters

    Anything that sends, spends or changes something important waits for your yes. Every action is logged.

Book a call

Product names and logos belong to their owners. No partnership or endorsement implied. Availability varies by plan and region.

What changes once it’s built.

The work, in numbers.

Three real projects, and what they changed.

Under 5 min

Lead follow-up, down from 46 hours. Close rate up 27%.

Lead routing and instant notifications in Marketo.

$14,000

Saved by cleaning a CRM the company paid for per record.

Full database audit: stale, duplicate and invalid records removed.

Zero

Invoices built by hand.

End-to-end invoice automation in n8n.

What clients say.

Formlabs, Apple, Adobe and the small teams in between.

Built our marketing automation from the ground up. Always had an answer to the tough technical questions.
Xiang LuoAnalytics Manager, Formlabs
Solutions-oriented, dependable, and knows how to run the operational backbone of a marketing and sales org.
Brian SmithLead Producer, Apple
A true master of Marketo and marketing automation. Rebuilt our lead generation and data practices, and great to work with.
Patty Nicole JohnsonMarketing and Communications Leader
Deep knowledge of business solutions, with a workflow that made change requests painless and every project a dream.
Davor IvaskovicSenior Retail Sales and Marketing Manager, Adobe
Invoices used to be handled manually. Now that whole process runs itself, thanks to an automation built in n8n.
SanthuSparkle Story Studios

Want the same for your stack?

Book a call

Three steps, no mystery.

The same sequence every time, whether it’s one workflow or a full stack rebuild.

  1. Step 1

    Diagnose

    I audit your stack, your data flows, and where leads actually fall through.

  2. Step 2

    Design

    Architecture, workflows, scoring and routing logic, mapped out before anything gets built.

  3. Step 3

    Deploy

    Build, integration, testing, and a handover that doesn’t leave you dependent on me.

Download these and get started.

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Get my notes on marketing ops and AI automation.

One short email when there’s something worth sharing.

Questions people ask.

What does a marketing ops consultant do?

I set up and fix the systems behind your marketing: CRM and automation platforms like HubSpot, Marketo and Salesforce, lead scoring and routing, reporting, and the integrations between them, so leads reach sales fast and the data can be trusted.

What is an AI agent for marketing?

An AI agent is software that takes actions, not just answers. For example, it can call a new lead within seconds, qualify them, book a meeting and update the CRM, with guardrails on what it is allowed to say and do.

Do you work with businesses outside Melbourne?

Yes. I’m based in Melbourne and work remotely with teams across Australia and overseas.

How do we start?

Book a free 30-minute call. We look at where leads or hours are leaking and I suggest the one automation that would pay back first.

Got a marketing stack that’s fighting you?

20 minutes. If I can’t point to at least one real leak in your funnel by the end of the call, I’ll tell you straight. No pitch, no follow-up.

  1. You
  2. Fill the form
  3. My agent
  4. Your phone rings

Get a call from my agent

Tell me where to ring. Confirm from your email and my AI agent calls you for 30 seconds.

Australian mobiles only, 8am to 8pm Melbourne time, one demo per number. Prefer a person? Book a call.

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